Internet, computer and design terms

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S

Term Definition
Sans Serif

A font or type without serifs (sans meaning “without”)
Futura and Arial are two examples of sans serif fonts.

Screen

A piece of film or the mechanical process that allows artwork to be broken into the dot pattern required for printing reproduction of gradiant colours. All photographs must be screened to be reproduced.

Search Engine

A (usually web-based) system for searching information available on the web such as Google

Search Engine Optimization

Search Engine Optimization (SEO) is an act of of increasing the the number of visitors to a particular Web site by adding appropriate keywords and phrases, and such ranking high in the search results. The higher a Web site ranks in the results of a search, the greater the chance that your site will be found by a search user. For general and competitive web sites it takes a lot of professionalism to tweak the web site in order to be well optimized and search engine friendly.

Security Certificate

A chunk of information (often stored as a text file) that is used by the SSL protocol to establish a secure connection.

Separations

Breaking multi-coloured artwork into separte plates to allow the proper distribution of colour during the printing process.

Serif

A font or type face with serifs. The short lines crossing the end strokes of most characters in some typefaces. Times Roman and Garamond are two examples of serif fonts.

Server

A server is a networked computer that allows other users to access files (e.g. web pages) and/or applications (e.g. email).

Shockwave

A web browser plugin created by Macromedia that enables Director movies to be viewed on World Wide Web pages. It is one of the best programs for viewing interactive animation.  Shockwave is a key component of Macromedia's solution for Web professionals who develop digital media for the Web.

Spam

Spam refers to the practice of blindly sending commercial messages or advertisements to email users or posting to newsgroups.

Spider

Also known as a Crawler or Robot. A spider is a program run by a search engine to build a summary of a website’s content (content index). It creates a text-based summary of content and an address (URL) for each web page

SSL

Secure Socket Layer
A protocol designed by Netscape Communications to enable encrypted, authenticated communications across the Internet

Static Website

A static site uses basic coding such as HTML only. The user can only locate the information that is offered to them.

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